Topic’s Summer of Suspense
Copywriting
Credits
Agency: Walrus
COO: Deacon Webster
CD: Jillian Dresser
CW: Marci Diaddezio
CW: Carina Cain
AD: Jenna Anderson
For Topic’s “Summer of Suspense” campaign, Walrus put forth digital and social assets that spoke to the chilling and thrilling titles coming to the streaming service, while playing into Phase 2 of Pandemic-themed Subtitles: The Great-Reopening.
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11.859 12.799 11.847 12.852 11.828 C 12.898 11.813 12.941 11.795 12.987 11.778 L 12.999 11.791 C 12.96 11.909 12.906 11.95 12.786 11.959 C 12.757 11.959 12.73 11.967 12.703 11.975 C 12.677 11.986 12.66 12.017 12.685 12.035 C 12.803 12.12 12.778 12.257 12.809 12.371 C 12.848 12.506 12.857 12.649 12.83 12.79 C 12.755 13.182 12.629 13.555 12.414 13.893 C 12.377 13.945 12.35 14.003 12.333 14.066 C 12.314 14.148 12.265 14.18 12.188 14.188 L 12.178 14.178 C 12.192 14.105 12.238 14.045 12.269 13.978 C 12.329 13.852 12.395 13.73 12.414 13.587 C 12.432 13.566 12.439 13.537 12.428 13.512 C 12.428 13.472 12.43 13.433 12.432 13.396 C 12.463 13.319 12.497 13.242 12.526 13.166 C 12.538 13.134 12.567 13.095 12.526 13.072 C 12.484 13.049 12.455 13.093 12.439 13.126 C 12.397 13.209 12.36 13.294 12.323 13.377 C 12.294 13.433 12.263 13.489 12.23 13.543 C 12.161 13.638 12.112 13.754 12.006 13.813 C 11.836 13.902 11.785 13.972 11.814 14.161 C 11.828 14.26 11.809 14.352 11.789 14.445 C 11.778 14.497 11.754 14.509 11.708 14.487 C 11.619 14.439 11.536 14.453 11.456 14.505 C 11.41 14.534 11.367 14.547 11.315 14.509 C 11.267 14.476 11.218 14.495 11.172 14.524 C 11.027 14.615 10.897 14.721 10.802 14.866 C 10.787 14.889 10.771 14.912 10.737 14.918 C 10.59 14.939 10.566 14.959 10.562 15.096 C 10.555 15.337 10.557 15.577 10.559 15.816 C 10.559 15.884 10.588 15.944 10.667 15.953 C 10.746 15.961 10.787 15.915 10.804 15.845 C 10.814 15.81 10.82 15.776 10.857 15.76 C 10.955 15.712 11.048 15.664 11.164 15.716 C 11.22 15.741 11.278 15.718 11.323 15.679 C 11.375 15.631 11.416 15.571 11.439 15.505 C 11.476 15.405 11.54 15.331 11.617 15.26 C 11.807 15.08 12.062 14.999 12.256 14.825 C 12.277 14.86 12.265 14.891 12.267 14.922 C 12.285 15.113 12.325 15.295 12.437 15.455 C 12.532 15.59 12.66 15.604 12.776 15.486 C 12.815 15.449 12.848 15.407 12.879 15.362 C 12.946 15.262 13.037 15.183 13.144 15.134 C 13.217 15.098 13.293 15.063 13.335 14.992 C 13.397 14.887 13.477 14.802 13.56 14.713 C 13.664 14.601 13.767 14.495 13.889 14.406 C 14.078 14.269 14.243 14.113 14.345 13.898 C 14.487 13.597 14.632 13.296 14.843 13.035 C 14.891 12.981 14.908 12.906 14.885 12.838 C 14.879 12.817 14.864 12.796 14.895 12.782 C 15.048 12.716 15.127 12.575 15.222 12.454 C 15.415 12.22 15.441 11.778 15.274 11.525 Z M 13.256 4.985 C 13.273 4.974 13.287 4.958 13.308 4.968 C 13.335 4.98 13.326 5.007 13.32 5.028 C 13.279 5.151 13.196 5.246 13.122 5.364 C 13.088 5.211 13.146 5.057 13.256 4.985 Z M 14.198 12.817 C 14.061 13.025 13.927 13.236 13.784 13.439 C 13.711 13.537 13.624 13.624 13.525 13.694 C 13.426 13.771 13.339 13.85 13.295 13.978 C 13.258 14.095 13.132 14.142 13.022 14.107 C 12.908 14.068 12.791 14.072 12.672 14.117 C 12.701 14.014 12.755 13.937 12.803 13.858 C 12.983 13.557 13.13 13.238 13.393 12.991 C 13.542 12.852 13.631 12.67 13.62 12.452 C 13.614 12.307 13.645 12.282 13.784 12.237 C 13.875 12.207 13.962 12.164 14.053 12.137 C 14.212 12.091 14.291 12.141 14.299 12.303 C 14.307 12.479 14.299 12.66 14.196 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0.468 16.894 0.51 17.211 0.45 17.537 C 0.439 17.595 0.471 17.649 0.531 17.678 C 0.586 17.705 0.634 17.695 0.682 17.657 C 0.698 17.645 0.706 17.616 0.74 17.632 C 0.758 17.778 0.74 17.923 0.719 18.068 C 0.688 18.273 0.659 18.481 0.688 18.688 C 0.696 18.754 0.725 18.808 0.8 18.808 C 0.87 18.808 0.909 18.765 0.922 18.696 C 0.926 18.661 0.934 18.626 0.944 18.593 C 0.975 18.505 1.007 18.416 1.085 18.342 C 1.098 18.398 1.106 18.437 1.116 18.478 C 1.162 18.659 1.197 18.843 1.319 18.991 C 1.427 19.121 1.47 19.275 1.497 19.439 C 1.551 19.775 1.632 20.102 1.787 20.409 C 1.814 20.461 1.841 20.513 1.907 20.521 C 1.973 20.529 2.019 20.498 2.043 20.422 C 2.132 20.612 2.163 20.793 2.168 20.979 C 2.174 21.228 2.211 21.469 2.31 21.699 C 2.343 21.776 2.387 21.836 2.48 21.821 C 2.552 21.811 2.583 21.736 2.575 21.626 C 2.557 21.375 2.559 21.127 2.648 20.888 C 2.66 20.853 2.664 20.807 2.712 20.791 C 2.73 20.867 2.739 20.942 2.764 21.01 C 2.793 21.087 2.803 21.195 2.919 21.189 C 3.035 21.183 3.026 21.079 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